Full details of the Tweetathon have been published at the Confessor and Seeker Society or at the Legend of the Seeker Forum on LOTS.org.
These Tweetathons are planned and organized in advance in the hope that if enough people join them the chosen hash tags will be promoted to international trending, thus creating visibility for the TV show and its fandom. The fans continue to promote the show through other means as well.
For example, there is a month-long contest for fans running through April. You can read more about it here.
If you have a Twitter account and you want to stay on top of Legend of the Seeker fan events, be sure to follow the @seekerfans Twitter account.
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